Formulation Science

The Science
Behind Oxygen.

Every formulation decision has a reason. Every reason has a reference. Every reference is available to you.

Principle 01
Active Forms Only
We use bioavailable, clinically-studied forms — not cheap oxide alternatives.
Principle 02
Verified Extraction
Every adaptogen standardised to its active compound percentage, not just weight.
Principle 03
Clinical Dosing
Every dose matches the minimum effective threshold found in peer-reviewed trials.
EXP_001 / MINERALS

Chelation & Bioavailability

The human body is highly inefficient at absorbing inorganic minerals like ferrous sulfate (the standard iron used in 95% of Indian health drinks). Ferrous sulfate has an absorption rate of approximately 8% and commonly causes severe GI distress.

We utilize Iron Bisglycinate, a chelated amino acid complex. The mineral is bound to two glycine molecules, allowing it to bypass standard ionization in the stomach and absorb intact in the intestines.

FERROUS SULFATE (STD) 8% ABS
IRON BISGLYCINATE (RIZE) 58% ABS
EXP_002 / ADAPTOGENS

Standardized
Extraction

A "mushroom powder" label means nothing. Without standardizing the active compounds (beta-glucans and triterpenes), you are essentially eating expensive mushroom-flavored flour.

Our Lion's Mane is extracted via dual hot-water and ethanol protocol, standardized specifically to >30% Beta-D-Glucans. This is the exact dosage and extraction methodology used in peer-reviewed clinical trials demonstrating Nerve Growth Factor (NGF) stimulation.

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